I guess you could consider me a fashion & lifestyle blogger, or as some might say a content creator. But, I like to consider myself more of your internet bestie.

I'm a home-maker, an outfit repeater, a traveler, a girlfriend, a dog mom, a wine lover and a lover of sunsets.

I find joy in romanticizing all aspects of life, all while keeping it real and relatable. 

Stick around and you'll notice I share realistic everyday outfits,, affordable finds, no BS product recommendations, a bit of home decor, and a lot of real life.

for partnerships, collaborations and other inquires, please email allison@butwhatshouldiwear.com

A LITTLE CORNER OF THE INTERNET DEDICATED TO STYLE, BEAUTY & COMMUNITY

Meet Allison

Welcome Friends

Pinterest Monthly Viewers

2.5M

Instagram followers

115k

Email List Subscribers

2k

YouTube Subscribers

6k

Tiktok followers

52k

MONTHLY PAGE VIEWS

10k

My approach to growing my community is quality over quantity. I've spent the past 6 years working in the influencer and blogging world, all while fostering a trusted and authentic online community of over 200K followers across multiple platforms. You'll find me almost everywhere -- Instagram for in the moment content, outfit ideas and sale alerts. YouTube for long format fashion hauls and real life vlogs. Pinterest for aesthetics, inspo and yummy recipes. TikTok for chatty 30 seconds hauls, get ready with me's & product reviews. AND this blog, where you''ll find everything I ever share rounded up on a weekly basis. 

by the numbers

Notable Brand Partners

in 2020, I wanted to come up with a way for our growing online community to stay connected, so I started a Facebook Group and an all girls chat room using the Geneva App. Think of it as one big internet friend group.

Two years later, we have a community of over two thousand women who share style tips, ask one another for life advice & plan real life meet-ups. Chat with us on the Geneva App or join on Facebook community to get in on the action!

The Community

The Facebook Community

The Geneva Group Chat

for more information on rates and up to date insights, please contact Allison's management team at allison@butwhatshouldiwear.com

How to Book

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